Samsons “For You”, do they really care?
“It’s all about the things called love
make me do everything for you…”
It’s a part of lyrics showed on the first introduction of Samsons Band video clip, one of the new rising stars in Indonesia music industries, in these video clips their trying to showed the role of Indonesian peace force Garuda XXIIIA that being placed in Lebanon. A children smile to his father who is army forces, hugs his wife, and tried to cheers them up before a goodbye is part of the scene in the clips. There is also part of the scene of Susilo Bambang Yudhoyono (SBY) whom you already know is The President of Republic of Indonesia, in this clip showed his thankfulness by shaking hands to all the peace forces that going to do their duty.
The moment that their trying to showed is worked to attract the viewer emotions. The synergy between Samsons as a band and SBY as a President is trying to manipulated by showing to the public how they really care about the peace force in Lebanon. But for me is just another duet between marketing strategy and political image, of course this a very perfect marketing. Samsons as a band is trying to sell their album to make money and increase up popularity, since from the starts of their first hit single “Kenangan yang terindah” (a beautiful memories) they don’t have another breakthrough singles in music charts, so this will bring back their popularity against another band such as “Ungu band”, “Letto Band”, or “Kerispatih Band”.
SBY as president trying to shows a good image to the public which can bring up his popularity as a good leader and early promotion before the next election. This signaling to the public despite of his slow decision maker habit, he also have another good side of character as a leader to be considered.
I’m not telling this because I hate SBY as a leader or I hate Samsons as a band, I do admire and support SBY as President RI and I also like to listened to Samson songs, but I’m sick of group of person trying to make fooled of nationalism in order to make them richer and give someone popularity, supports the peace force by showing their emotional moment with their family, I agree, but do they really care?